Last month, "Pokemon GO" has shifted the world's attention to augmented reality technology since its official release, and it has even become a synonym for augmented reality. But the symbolic Cedar Point Coaster theme park in the United States has recently demonstrated its first augmented reality experience. As the "Pokemon GO" game has gradually subsided, it's time to look at other augmented reality technology projects. For example, this one of the Cedar Point theme parks is at the intersection of entertainment and technology.
Cedar Point application
The experience project is called "The Battle for Cedar Point" and this new augmented reality experience project requires a free mobile app called Cedar Point. This is a very attractive and competitive way for the Cedar Point theme park to allow the experiencer to have a better experience. This application will remind the experiencer to experience the five roller coaster projects in sequence - Valravn, Gatekeeper, Millennium Force, Maverick, Top Thrill Dragster - these are named after Cedar Point's roller coaster project. These experiencers will then Other experiencers compete. By scanning the logos of these experience items, T-shirts, and other signs in the park, you can see animated images of those activities on mobile apps.
"The Battle for Cedar Point" project
Christian Dieckmann, vice president of strategic development at 11 theme parks across the United States in North America, said that this augmented reality experience will encourage more players and friends to enjoy the roller coaster project. Cedar Fair will also promote this technology in 10 other theme parks in the future.
The purpose of using this technology is to add new fun to the player's experience and occupy a more advanced position in the fierce competition.
When scanning with a mobile phone camera, an animated image consistent with the real environment will appear
"Battle for Cedar Point" uses geo-location-based AR technology, like "Pokemon Go," but it doesn't use only the camera function to superimpose digital images. "The digital images of our application are based on the triggering of real images. When scanning with a mobile phone camera, there will be an animated image consistent with the real environment," said Dieckmann. For example, at “Battle for Cedar Point†in the theme park of Valravn, a big bird that breaks through the sky appears and then inhabits a crown (the players often take pictures with it).
The app’s development team was called “techtainment†by Dieckmann and they will then develop another technology-based experience for use in other theme parks around the world. Some of them are already in the pipeline. For example, they have reached an agreement with EA to launch a virtual reality experience in California's Great America Park. Based on the Mass Effect game series, it is currently under development.
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