
LED lighting is a big market that all semiconductor manufacturers cannot ignore. In the past, due to the lack of funds and design capabilities, local chip design companies were restricted from entering a customized chip market, resulting in fierce competition in the standardized product market and declining gross margins; and customized chips for specific applications. That is, the gross profit of the ASIC chip market in the analog field is relatively much higher. In 2011, the market size of the entire analog chip was about 40 billion US dollars, of which more than 90% was the custom chip market. Therefore, customized chips for specific applications have become one of the main directions for the development of many chip manufacturers worldwide. One of the typical representatives is China Resources Galway, which belongs to China Resources Microelectronics Co., Ltd. It is one of the companies that entered the field of LED lighting earlier. It has rich experience in this field and various LED lighting solutions are available.
“China Resources Converse was originally based on general-purpose products, but now it has begun to transform into customized products, the application industry is mainly concentrated in LED lighting, mobile products and battery management.†Fang Lezhang said: “This kind of chip for specific applications can The cost of the system is greatly reduced, and the performance of the system can be improved, creating higher value for the entire machine manufacturer and at the same time improving the gross profit rate of the company's products."
For the special needs of LED lighting, the chip manufacturers need to have a more long-term development plan, as well as strong design capabilities, and constantly enhance their own service capabilities, and in-depth client, to help customers solve problems and provide practical solutions. And products. In addition, the funding issue is another major bottleneck often encountered by many manufacturers. In this regard, Fang Lezhang said: “At present, the competitive strength of China’s electronic manufacturing industry is obvious to all. It is not only strong in production capacity, but also fully equipped. It is very important for the IC chip industry to take CR Hua as an example, relying on the strong support of its parent CR Microelectronics, which is not only financial support, but also includes photomask manufacturing and wafers owned by CR Microelectronics. The complete integrated circuit industry chain such as processing, testing, packaging, and finished product testing has enabled us to reduce the worries about product production and subsequent packaging and testing, and has helped us to quickly provide high-quality customized products according to the needs of customers and markets."
Mainland China is becoming an important LED product manufacturing base in the world. In the critical period when LED lighting is reaching maturity, customized semiconductor chips will provide solid technical support for the popularization and application of LED lighting products, and will also promote the overall LED industry chain in China. Development and improvement.
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