Yesterday, Shangyu Chenhui, chairman of Guangbao Company, Zhao Guosong learned that the good news, the company's "air purification treasure" function lighting tested in a Belgian bank, received favorable comments from customers, is expected to obtain tens of thousands of product orders.
On the same day, employees of Shangyu Sunshine Group Co., Ltd. are also excited about the news. More than 1,100 primary and secondary schools in Beijing's far suburban counties are planning to install “Sunshine†energy-saving lamps. Previously, the office buildings of 13 ministries and commissions in Beijing had been first illuminated by the "sunshine".
The siege in the domestic and foreign markets is a signal for the accelerated upgrading of the Shangyu lighting industry cluster. According to the latest statistics, among the more than 100 lighting electrical appliance manufacturers in Shangyu, there are 52 enterprises above designated size. In 2006, the output value of the whole industry exceeded 5 billion yuan, and the industrial chain has achieved a self-sufficiency rate of 40%. A sunrise industrial cluster has already forming.
"Since the production of the first energy-saving lamps in China in 1984, Shangyu Lighting has never stopped upgrading in energy conservation and environmental protection. This is an important factor in the rise of industrial clusters." Wu Qingyi, director and deputy general manager of "Sunshine Shares" said In the 1980s, "Sunshine" successfully developed the first three-color rare earth energy-saving fluorescent tube in China, which pioneered China's green lighting. After China's accession to the WTO, the lighting industry in Shangyu City ushered in another spring of development. The company has established strategic partnerships with internationally renowned companies such as Philips, Toshiba and Osram, and is committed to intelligent controllers, green and efficient lighting sources, and nanometers. R&D and innovation of high-tech such as rare earth.
Aiming at the most "high-end" keywords in the field of lighting, the products of Shangyu Lighting Industry have finally achieved 95% of exports. The products are sold to more than 40 countries and regions such as Europe, America and Japan, and have obtained more than 40 international certifications. With the industrial cluster centered on the Sunshine Group with annual sales income exceeding 2 billion yuan, the differentiated competition pattern has basically taken shape. According to an industry survey, 40% of the main materials produced by Shangyu Lighting Appliances are supplied by local companies. Among them, “Shengjia Lighting†produces various types of lamp holders, which account for 65% of the total domestic market.
With the gradual expansion of the domestic market, Shangyu has begun an innovative layout of marketing and market structure. "Chenhui? Lite-On" plans to build 800-1000 sales terminals in China this year, achieving annual sales of 100 million yuan. "The domestic energy-saving lighting market capacity is 200 billion yuan per year, and we deserve a place," said a person in charge of the company.
“In order to enlarge and strengthen the lighting industry, the city has defined a series of support policies and set up an industry-specific support fund of 5 million yuan per year. It is planned to achieve the goal of achieving an industry sales revenue of over 10 billion yuan by 2010.†Shangyu City A person in charge of the government said.
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