After the tablet, wear the device and wear the APP, becoming the next hot spot "mobile battlefield" for mobile computing. So far, the wearable device market has not yet exploded. However, according to Silicon Valley media reports, more than one source in Silicon Valley recently said that Google may acquire smart bracelet and Bluetooth headset manufacturer Jawbone. However, this incident is still only in the rumor stage, Jawbone's company is said to be valued at several billion dollars. According to Silicon Valley media, Jawbone's M&A deal appears to have been affected by several recent large-scale acquisitions of smart devices.
Prior to this, Google spent $3.2 billion to acquire Nest, a maker of smart home devices such as home smoke detectors and thermostats. In addition, social networking giant Facebook, also spent $2 billion to acquire virtual reality helmet maker OculusRift in a "very distant" field. In addition, a number of media have already announced that Apple plans to spend $ 3.2 billion to acquire headset manufacturer Beats Electronics, and the acquisition will be announced as early as next week.
According to Silicon Valley media, the rumors about Jawbone's acquisition are not only related to Google's acquirers, but also other big technology companies. In addition, Jawbone's acquisition rumors are not unexpected. Anyone concerned about new technology knows that wearable computing has become a new field for Internet companies. In this emerging industry, Jawbone relies on products such as smart bracelets and has a certain advantage.
In addition, Jawbone has been in existence for 15 years now. For the company's investors and creators, the current wearable device boom is a good time to exit, and investors will get a return.
After the successful acquisition of Nest, Google has handed over the wearables business to Tony Fadell, the founder of Nest and known as the "father of the iPod." According to the Silicon Valley industry, this person has a good personal relationship with Jawbone's CEO, Hosain-Rahman. However, it is not known whether Jawbone's product line and technical team can be integrated into Google's wearable business framework.
In addition, it should be pointed out that the Google X Lab, which specializes in the development of the whimsical project, also has a team dedicated to the research and development of wearable devices. The representative work is the famous Google glasses. Therefore, whether the Jawbone business overlaps with Google X will affect the success of the transaction. possibility.
Google Glass is still in the stage of large-scale trials. It is generally considered suitable for technology enthusiasts, many bars in Silicon Valley and other commercial establishments, and even prohibits customers from wearing Google glasses, because they are worried about using their eyes to capture the privacy of others. In the wearable device market, Google needs a richer product line, and Jawbone's smart bracelet will make a good complement to Google.
For Apple, the interest in external M&A is far weaker than that of other technology companies. In addition, there have been news that Google has built a team to develop smart watches and other devices, so Apple may be more inclined to enter the field of wearable devices through self-reliance. .
Microsoft is the remaining giant, from the launch of the Surface tablet to the upgrade of the new Xbox game console, to the huge acquisition of Nokia mobile phone business, Microsoft is on the road of hardware, but the media pointed out that Jawbone's bracelet and Bluetooth headsets, speakers, and Microsoft's hardware strategy are less compatible, and Microsoft's shareholders have a very active influence on decision-making, so Microsoft's acquisition of Jawbone is unlikely.
In February of this year, Jawbone raised $250 million, when the company was valued at $3.3 billion. Investors included venture capital firms such as Anderson Horowitz, Khosla Ventures, Kleiner Perkins and Sequoia Capital, and Russian technology investment tycoon Milner And investors such as Deutsche Telekom.
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