In addition to the iPhone 6s/6s Plus and the iPad Pro, Apple has also updated the Apple TV TV box this year. This once-little hobby seems to have become more and more important. Obviously, in the case of Amazon, Roku and other companies gradually occupying the streaming media TV market, Apple had to take Apple TV more seriously.
In addition to the hardware upgrade of the new Apple TV, Apple will also implant Siri, hoping to bring more selling points. However, Amazon and Roku have actually implemented the audio assistant function of TV boxes. Will Siri make Apple TV more competitive? Let's take a look at the test of foreign media.
"Find out the modern family of Edward Norton's guest"
This query is a bit more complicated, including Roku 3, Amazon Fire TV can not find any results; Android TV is a directory that can only display the entire modern family drama, and Siri can accurately find the guest of Edward Norton that one The set shows profound understanding.
"Showing the Latest Family Animated Movies"
One of Siri's strengths is that it can combine user's follow-up statements with the front to perform a comprehensive search without "foolish" because of user statement pauses. Therefore, it can more accurately display the content that the user wants, while Amazon Fire TV and Android TV can only recognize simple logic, such as “007 movie by Pierce Brosnanâ€, Roku is the worst performer, even unable to follow Genre for voice search.
"Who is this star?"
Siri's selling point on the new Apple TV is not just a complex logic video search. It can also be enabled when playing a video. It is very advanced for users to answer questions such as star data, fast-forward or rewind, open closed captions, etc. Other competitors cannot achieve it.
Cross-app search
Siri also supports cross-application search. For example, if you want to find a movie, you can find content from different streaming media applications such as iTunes, Netflix, Hulu, and HBO. In contrast, Roku and Amazon offer a relatively limited selection of applications, and although Android can search for almost all applications, the result is often a few pages and is not accurate.
other
The new Apple TV’s Siri can also search for weather, sports scores, launch apps, etc. Only Android TV is comparable to Siri in this regard, and Amazon and Roku’s performance is average.
summary
In a nutshell, Apple has taken Siri's value to the extreme on its TV box and has been able to perform very user-friendly search and search functions. Don't forget that Apple TV is also the HomeKit smart home center that enables remote control and management. Obviously, Apple wants Siri to be part of your living room.
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